BROWN MARKET SHARES

Brown Market Shares Program (BMSP) is a student-run food distribution program based on the Community Supported Agriculture model. Over my three years on the leadership team for BMSP, I independently implemented a program rebrand, developed a brand identity guide, and created graphic and illustrative work within set guidelines. I also designed and sold thousands of dollars worth of merchandise and limited-edition artwork to raise money for the food security program within BMSP. The rebrand was developed with longevity in mind—I wanted a clean, simple, playful collection of assets that could be edited and built upon by future program coordinators with varying levels of design experience.